Gene Simmons Abandons Hand Gesture Trademark Application – Forbes
Ron Abrams’ article “Gene Simmons Abandons Hand Gesture Trademark Application” was published in Forbes on June 21, 2017. The article, which was the first to break the news of Gene Simmons’ decision to withdraw his trademark application, discusses the legal hurdles the rocker would have faced in attempting to trademark his signature “devil horns” hand gesture.